Influencer marketing in Kenya is evolving fast, and brands are quickly realizing that for creators, bigger numbers don’t always mean bigger impact. On Thursday 25th September 2025, Twiva hosted its…
On September 11, 2025, we officially kicked off Twiva’s Level Up Webinar Series, and what a way to start! Our very first session, “Stop Posting Blindly: Unlock the Power of…
Influencer marketing has exploded as brands chase authentic audience engagement. It looks simple: you pay an influencer, they post about your product, and sales follow. But behind the scenes, there's…
If you're an influencer or content creator in Kenya, you're probably no stranger to the crises that come with the highs and lows of the digital spotlight. One minute you’re…
Have you ever wondered how influencers in Kenya turn likes and follows into real cash? The good news is, you can too! In this article, we’ll explore 10 top ways…
Introduction Have you ever wondered: with the rise of influencer marketing in Kenya, what tax rules apply when you snag that next brand deal? If you’re an influencer in Kenya,…
Social media feeds are increasingly dominated by pet content. Pet owners around the world are turning Instagram, TikTok, YouTube and Facebook into stages for their cats and dogs. Videos of…
Influencers looking to grow their presence and maximize impact must master the art of interpreting key social media metrics. That is because, in today’s content-saturated landscape, it’s not enough for…
In the fast-evolving world of influencer marketing, having a rate card for sponsored posts and negotiating favorable brand deals can make or break your revenue potential. Whether you’re a budding…
In today’s creator economy, for content creators, forging effective co-creation partnerships with brands is both an art and a science. This blog distills key strategies content creators can apply to…
Why Trending Topics Matter In the fast-paced world of digital content, trending topics are gold mines for creators and influencers. Viral debates like "100 men vs 1 gorilla" capture public…
Creating engaging content in the form of short videos is essential for influencers aiming to grow their audience and boost engagement. With the right strategies, you can harness the power…