You have been encouraged to create websites and build your social media profiles. But one important thing sticks out. You cannot just have a website and a social media page. You need content for these initiatives to work.
Everyone is worried about the effects of artificial intelligence on different industries. But have you thought about the impact of AI in influencer marketing? AI is going to affect the way most industries operate and social media will not be left behind.
Have you already integrated social commerce into your business? Are you worried about the unpredictable nature of social media and its effects? Worry no more. In this article, we will be going through 4 social commerce trends you need to be on the lookout for in 2023.
Nowadays, after a few scrolls on your favorite social media platforms, you come across an influencer promoting a business. It is almost unavoidable. And the influencer marketing industry is not slowing down anytime soon.
If you have been looking into how to use social media to increase sales for your business, then you have probably across the term social selling. But what does it mean? Well, you are in the right place.
Image from freepik As a podcaster in Kenya, you know how important it is to grow your audience, especially in this podcasting era. The good news is that there are…
You know what social commerce is. You are already employing this new way of selling and marketing your business. But the question is, are you employing the right social commerce strategies to…
I’m sure when you go through Instagram you see nice photos and you also want your feed to look like that. Well, worry no more because you know that professional…
You have already established the various benefits your brand will get from influencer marketing. Now, you need to be updated on the current influencer marketing trends and find ways to use them for…
Image by jcomp on Freepik Social media continues to be a force worldwide but especially for businesses. If you are a business owner in Kenya who often asks what is…
Azziad Nasenya image from Instagram In 2020, a tweet online leaked what is said to be Azziad Nasenya’s expensive rate card. Azziad, is a well-known celebrity type of influencer in…
Salute to Betty Kirika CEO and Founder of Itey Store for being selected by Caroline Mutoko as her MSMEs of the week on this fourth episode. Head over to her…