Influencer Marketing Versus Digital Marketing | Twiva Influence.
The world has changed and we are officially in the digital age. The term “Influence” started to become popular when we realized we can achieve more online. This is evident…
Amazing Influencer Statistics in Kenya you need to Know | 2023 Updates.
Influencer marketing in Kenya has greatly impacted on some decisive goals that marketers and sales executives target in the market today. Gaining momentum from a well-informed background in influencer statistics…
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Trending Updates On Social Media Platforms for Influencers: August 2022.
September is here, and this means all social media platforms in Kenya want to share new platform updates with their users. What are some of the key social media updates…
Insightful Tips To Sell After Setting Up Your Twiva E-Shop As an Influencer in Kenya.
Every Influencer wants to make a sale after registering on any influencer-powered social commerce platform in Kenya. Setting up your Twiva E-shop to completion would not only guarantee you an…
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Why Brands Target Nano and Micro-Influencers in Kenya.
Big and small brands are actively turning their focus on small-time social media influencers, these include both the Nano and micro-influencers in Kenya. While Mega influencers continue to be extra…
Why Social Customer Research Is Important With A Social Commerce Strategy in 2023
Social customer research is very important. Many marketers and entrepreneurs will admit that giving social media audiences what they deserve at the right time will probably boost engagements and drive…
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The Power of Micro and Nano Influencers in Kenya to Local Businesses | 2022.
The covid-19 pandemic taught the Economy “reasons why there has always been an urgent need of utilizing the power of Micro and Nano influencers in Kenya” for marketing and reaching…
Crisis Management Guide: How to Manage an Influencer Marketing Campaign Crisis in Kenya.
Crisis Management Guide: How to Manage an Influencer Marketing Campaign Crisis in Kenya.
We are all living in a world where we have to solve numerous crises so that we can have a well-defined cohesive environment. In the world of social media today,…
Here Are the 5 Fastest Rising Content Creators in Kenya.
East Africa has had the privilege of having the best content creators in Kenya. When you mention any Kenyan-known Youtuber, Comedian, TikToker, or Instagrammer to any foreigner, they’ll probably discover…
How to Spot a Genuine Website for Influencers in Kenya.
Network with pins illustration. The success of your authentic influencer marketing campaign would depend primarily on your brand’s ability to identify and collaborate with a genuine website for influencers in…
Celebrating Our Kenyan Influencers!
Our attention has been drawn by the recent accomplishment of our Kenyan internet comedienne and influencer Elsa Majimbo. Elsa Majimbo With Steve Harvey (Image: Courtesy) Just one week after she…
10 Most Powerful Influencers in Kenya You Should Know
Powerful Influencers in Kenya are like Kings of content of content creation. When you go on your favorite social media platform, am sure there are those powerful influencers in Kenya…